The iPhone 12 mini was launched in a small but high-specification form to test the market for small screen phones. In the early days of its launch, the iPhone 12 mini received quite positive reviews, but sales may not be outstanding. PCMag reported that a survey from Wave7 Research found that among the four iPhone 12 models, the iPhone 12 mini had the most dismal sales. According to data from major US telecommunications companies, only 4-5% of the four new iPhones were sold.
Analysis pointed out that iPhone 12 is currently the best-selling new iPhone, accounting for approximately 24% to 33% of US telecom companies. The salesperson of the telecommunications company said that the iPhone 12 mini has the lowest demand, which is much more expensive than the cheaper iPhone SE, and is only $100 less than the iPhone 12, which has a larger screen and larger battery capacity. Therefore, more people choose iPhone 12 instead of iPhone 12 mini.